AMAZON FASHION | VIRTUAL TRY-ON

CREATIVE DIRECTOR

A music video-inspired fashion film and brand campaign for Amazon Fashion’s Virtual Try-On app. Seamlessly flying between vignettes via meticulously-framed match cuts and whip pans, and utilizing both practical and digital shoe-changing effects, this 60s anthem film is a visual and sonic treat that celebrates footwear fanatics of all kinds.


Client
Amazon Fashion

Agency
Stink Studios

Director
Matt Genesis

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